CMS Speed
A good CMS allows very quick updating to the web pages you are displaying to
the world. Some very general CMSs can suffer in this respect as they have to
cover every eventuality, resulting in potentially large performance hits - bot
for you when you are updating your content, and your site visitors when they are
trying to view your site.
If a site doesn't load within 15 seconds, you have generally lost them, as
they move to the next site they are interested in. How long would you leave your
sales telephone ringing before picking it up? Having a responsive and relevent
first page to your site is critical to your success of your website.
If you operate with PPC marketing, you will want to be able to create a new
content page or set of pages, with a distinct URL very quickly. Our CMS systems
allow that within seconds to ensure that your new content is ready before the
PPC service even begins serving your adverts.